The Define Band Product Design
The Define Band is regarded highly as What Waist’s most popular product. This product has been seen on celebrities, influencers, and thousands of customers on social media. The What Waist double W logo shines front and center of the Define Band increasing brand awareness and making What Waist’s product easy to spot in social media posts. The Define Band comes in a multitude of colors to fit every personality and style. Many of the Define Band colors are limited edition and only available for a limited time, making them collectible and valuable by fans of the brand.
Unlike other waistbands on the market, the Define Band is designed and built using scientific compression technology. A key player in compression technology, the Define Band combines layers of woven latex with curved metal rods. By creating excess warmth in these parts, your body produces more sweat and in turn, allows you to get rid of excess water weight and toxins. The flexible rods compress and define your shape over time, helping you achieve the real results you want.
About The Define Band
The Define Band is ideal for any body type. It is made with high-quality latex and cotton. The velcro compression strap allows for easy adjustment around the waist. The Define Band also promotes back support and good posture. It is proven to get faster results during workouts by using the science-backed, SweatTech™ technology which: boosts sweat production and provides support and compression while increasing the intensity of workouts. If you want to tone your lower back and abdominal area, this band is perfect for you.
As Seen On
Celebrities like Khloe Kardashian and Malika Haqq have been seen working out in What Waist’s classic Black Define Bands. Lizzo was also spotted on Netflix sharing how she rocked the Define Band during her workout on David Letterman’s ‘My Next Guest Needs No Introduction’. Other celebrities including Brandy, Mulatto, Ming Lee Simmons, and Cassie have been seen on social media wearing the Define Band as well.